Growth Features Growth Strategy

The Rise of Profitable-First Startups: Why Burn-Rate Flex Is Dead in 2025

Is the “profitability over growth” shift among Indian startups actually reflected in real company financials, or is it mostly narrative? It’s real, but messier and slower than the clean success stories suggest. Shiprocket took until FY25 — not FY23 — to post its first full year of positive cash EBITDA, after cutting its cash burn […]

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Why Indian Startups Are Choosing Fewer Customers — And Making More Money

Why are Indian startups deliberately targeting fewer customers instead of maximizing user growth? Because acquiring customers has gotten measurably more expensive everywhere, and Indian investors are now rewarding capital efficiency over raw scale. Global data shows customer acquisition costs have risen roughly 60% over the past five years, with B2B SaaS CAC averaging around $1,200 […]

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Why Indian Startups Are Expanding Operations Abroad — While Staying Headquartered at Home

Are Indian startups moving their headquarters abroad in 2025? No — if anything, the dominant 2025 trend runs the opposite direction. Startups including Zepto, Meesho, PhonePe, Razorpay, and Pine Labs have completed or announced “reverse flips,” relocating their legal domicile from Singapore, Delaware, or the Cayman Islands back to India, largely to position for domestic […]